How is BMW facing current and future challenges?

Recharge your day by listening to inspirational leaders: Helder Boavida, CEO BMW Northern Europe AB!

In the end of January, BMW announced an automotive free cash flow of 2.8 billion euros for 2020, the deploy of online sales in 2021 and new digital aftersales upgrades for future models.

Helder Boavida, President & CEO of BMW Northern Europe AB, is at World Shopper Talks to give more details on these strategies and to help us to better understand the future of automotive.
Helder led and achieved great recognition in markets as diverse as Portuguese, Mexican, Brazilian and now in northern Europe.

World Shopper Talks 2021 is an online event series that will continue to explore the innovation themes we raised in the World Shopper Conference 2020, while sharing the knowledge of outstanding industry experts.

03 February 2021 - at 3pm GMT

#bmw #automotive #electricmobility